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Top  Instagram Lifestyle Influencers in Germany

Dive into the world's largest database of 280M+ influencers and find your perfect match!

Updated on

7 Apr 2025

Influencer

Followers

Engg. Rate

Organic ER

Avg. Reel Plays

Eng. Growth Rate

GAP Score

creator profile picture

Mirko | Travel, Lifestyle & Automotive

nordic_scott

3.5M

0.57%

0.57%

641.6K

185.21%

22

View
creator profile picture

Leyla Lahouar

leylalahouar

1.2M

2.61%

2.42%

2M

90.49%

29

View
creator profile picture

Jenny Marie Karaoglan

jey__mar

1.1M

3.48%

3.47%

759.1K

2.34%

69

View
creator profile picture

Philipp Hehmann

streetandgentle

691.7K

0.86%

0.85%

193.1K

5.3%

41

View
creator profile picture

Dennis Boeer

dennisboeer

586.9K

1.39%

1.39%

108.9K

12.04%

37

View
creator profile picture

MORITZ TAYLOR

moritz.taylor

452.9K

0.97%

0.97%

102.8K

10.19%

65

View
creator profile picture

Jacqueline

jacqisdiary

350.5K

1.33%

1.33%

78.4K

52.71%

74

View
creator profile picture

Dario Carlucci

dariocarlucci

341.7K

0.24%

0.24%

65.2K

62.4%

29

View
creator profile picture

Burkhard Dietrich

burkidie

335.8K

0.71%

0.71%

49.5K

15.81%

36

View
creator profile picture

Anna

rommel.anna

321K

0.46%

0.46%

29.9K

16.85%

38

View
creator profile picture

BERNA BILBEY

bernabilbey

241.9K

1.78%

1.78%

151.3K

5.68%

30

View
creator profile picture

Tim Stammberger

tim_stammberger

212.6K

3.8%

3.66%

495.2K

14.2%

70

View
creator profile picture

Maximilian & Lisa Kraft

zweidiereisen

194.5K

3.6%

3.6%

296.6K

25.26%

44

View
creator profile picture

Denise Hersing | Sommerhaus der Stars ⭐️

denise.hersing

182.5K

1.17%

1.17%

130.6K

76.91%

22

View

Work with top lifestyle influencers in Germany today

Germany’s lifestyle influencers showcase a blend of fashion, wellness, home decor, travel, and daily inspirations, offering their audiences an authentic glimpse into modern living. Their content reflects personal experiences, trends, and practical tips that resonate with diverse audiences across the country.

With strong engagement and a loyal following, these creators are ideal partners for brands looking to connect with consumers in an organic and meaningful way. From beauty and fitness to productivity and mindfulness, Germany’s lifestyle influencers shape trends, drive brand awareness, and influence purchasing decisions across Instagram.

connect

GAP Score

Cut through the bot noise and find real influence 

Forget fake followers and inflated numbers. Hypothesis' proprietary GAP Score reveals the true percentage of genuine, engaged people in an influencer's audience. No more guesswork, just real insights to help you partner with authentic voices


Brand Shield

Guard your brand's reputation with confidence 

Hypothesis' Brand Shield scans for red flags across 8 negative content markers, so you can be sure your message won't appear alongside inappropriate or risky content. Protect your image and invest in partnerships that elevate your brand, not endanger it.


Organic Metrics

Unlock real influencer impact with access to organic engagement 

Tired of inflated numbers and paid promotion smoke screens? Hypothesis' Organic Metrics cut through the clutter, revealing an influencer's organic engagement without the influence of paid campaigns. Make informed decisions based on real results, not marketing budgets.

Ready to supercharge your influencer marketing?

Get in touch and discover how Hypothesis can help you find the perfect influencers and streamline your campaigns.

marketing

Performance forecast

Posting pattern insights

Quick creator comparison

Frequently Asked Questions


In the bustling world of social media, finding the right influencers for your brand can feel like searching for a needle in a haystack. That's where our DiscoveryOS swoops in to save the day!


Think of it as your trusty sidekick, equipped with a magnifying glass and a knack for spotting hidden gems. Hypothesis’ DiscoveryOS consists of a set of 35+ filters, including category, location and audience demographics, designed to help you unearth creators who align with your brand values, target audience, and campaign goals. No more endless scrolling or relying on guesswork.

With Hypothesis' DiscoveryOS, you can:


Uncover Hidden Talent: Find influencers who may not be on your radar but have the potential to make a big splash with your audience.


Filter with Precision: Narrow down your search based on demographics, interests, engagement rates, and more.


Assess Authenticity: Identify genuine engagement and weed out fake followers.


Influencer Discovery isn't just about finding anyone with a large following – it's about finding the right influencers who can authentically connect with your audience and drive meaningful results.

Ready to supercharge your influencer marketing game? Try Hypothesis’ DiscoveryOS today and unlock a world of untapped potential. Get in touch here.


Absolutely! We're not just a software platform, we're your influencer marketing partners. Our team of experts can offer personalized recommendations and strategic advice to help you make the most of your campaigns. Consider us your influencer marketing Sherpas, guiding you to the summit of success.


Focus on these key metrics to find your perfect influencer match:


Engagement Rate: How actively does the audience interact with their content? This is the #1 indicator of a loyal and responsive following.


Audience Demographics: Does the influencer's audience align with your target market? Dig into age, gender, location, and interests to ensure you're reaching the right people.


Content Quality & Authenticity: Is the content high-quality, engaging, and relevant to your brand? Does the influencer feel genuine and trustworthy?


Brand Alignment: Do the influencer's values and aesthetic match your brand's image? A good fit makes collaborations feel natural and credible.


Bonus: For specific goals, also consider:


Niche Expertise: Crucial if you're targeting a specific niche.


Past Performance: Look at their track record with similar brands to gauge potential success.


Hypothesis simplifies influencer evaluation by providing all these metrics in one place with our Detailed Creator Reports, so you can quickly and confidently find the perfect partners for your brand.


Short answer: Yes! We're confident that Hypothesis can help you streamline your influencer marketing efforts, improve your results, and ultimately boost your ROI. But don't just take our word for it – check out our case studies and customer testimonials to see how we've helped other brands achieve their goals. We're not just blowing smoke – we deliver real results.

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